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Montreal, Quebec (PRWEB) January 27, 2012
eNutriments, an online sports nutrition and supplements store, has been rebranded as NutritionFix, a decision the company feels will more accurately represent their direction and vision. At its initial launch in March, 2011, eNutriments secured Chase Orbital Payments to process online credit card transactions for over 5000 nutrition products belonging to 75 of the top sports nutrition brands. After making an impressive debut into the online nutrition market, eNutriments set out on becoming a major retailer in the health and wellness industry to meet the needs of its quickly growing fan and customer base. Early into eNutriments marketing initiatives, a vocal community began to emerge in various social media platforms with a common interest in taking an active role in their health and fitness regimen. Customers werent simply looking for an online store; they were eager to engage in discussions in order to develop a more in depth understanding of the products and their benefits. To reflect the evolving needs of their customers, the name NutritionFix was chosen to convey their conscious effort towards becoming an all-in-one health and fitness solution.
According to NutritionFix representatives, the concept is to not only provide products that will help customers reach their fitness goals, but become a source for information and support by establishing a sense of community among members. The early branding initiative enables the company to build its foundation on customer feedback, before its mislabeled as only a supplements store. Providing what customers feel is lacking in the health and fitness world not only helps them to differentiate and establish themselves among industry leaders, it also expresses the degree to which the company values and empowers their customers.
The new look and functionality of the website will continue to reflect customer influences with user-friendly features, thorough product descriptions as well as a blog and community forum. To maintain vital direct lines of communication between the company and customers, emphasis will still be placed on social media platforms, like Facebook and Twitter.
To properly introduce NutritionFix to both new and existing customers, they will be offering a free protein bar to fans who like their new Facebook fan page. More details on the promotion will be released in early February.
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Boulder, CO (PRWEB) January 27, 2012
Enterprise Management Associates (EMA), a leading IT and data management research and consulting firm, today announced the release of its newest Radar Report titled, EMA Radar Report: Application Performance Management (APM) for Cloud Services: 18 Cloud-Ready APM Solutions Available TODAY.
Created to assist IT professionals in selecting the right APM solutions to manage their public, private, and hybrid Cloud applications and services, EMA has identified the leading vendors in this space based on key criteria identified by related EMA APM research.
Over the past 10 to 15 years, the complexities involved in APM have multiplied exponentially. As applications have moved off monolithic hosting platforms and on to increasingly tiered and integrated systems, monitoring and managing end-to-end execution have become increasingly problematic. Widespread adoption of Cloud computing introduces additional complexity and signals a paradigm shift in enterprise computing that is impacting vendors and customers alike.
This new research explores these challenges in more depth. It focuses on the issues IT organizations are encountering in terms of managing Cloud environmentspublic, private, and hybrid and provides in-depth analysis of a variety of potential solutions that can help solve them.
“IT organizations are telling us that Cloud-readiness has become a key factor in developing Requests for Proposal (RFPs), says Julie Craig, EMA Research Director. I believe this report is unique because it specifically addresses APM capabilities supporting public, private, and hybrid Cloud. Our intent in publishing it is to give IT organizations a starting point for identifying a short list of product selections, based on their specific applications, platforms, and management challenges.
The results identify key capabilities and highlight characteristics that are summarized in a detailed market map and Radar Chart. This format makes it simple to see how vendors measure up in terms of capabilities, as well as against other vendors.
The following criteria were the major factors used to evaluate APM solutions:
Deployment and Administration: Ease of deployment/administration and breadth of support/services
Cost Advantage: Overall cost efficiency, including price, breadth of licensing and deployment options, and ongoing maintenance
Architecture and Integration: Design and breadth of capabilities, scalability, and security features
Functionality: Features supporting applications running in/on private, public, and hybrid Cloud environments. .
This Radar Report provides a detailed, comparative study of products from the following 18 vendors: AppDynamics, AppFirst, Aternity, CA Technologies, Compuware, Correlsense, eG Innovations, HP, IBM, INETCO, Nastel, Netuitive, New Relic, OPNET, OpTier, Quest, SolarWinds and Splunk.
The complete EMA Radar Report for Application Performance Management (APM) for Cloud Services: 18 Cloud-Ready APM Solutions Available TODAY is available online.
The summary version is available for free online.
A free Webinar providing highlights of this report will be on February 7, 2012. Abstract and registration are available online.
About the EMA Radar Report
The EMA Radar Report delivers an in-depth analysis of industry-leading vendors and vendor products, including their overall market position in comparison with other vendors. This information is laid out in an easy-to-decipher, detailed Radar Chart, making it simple to see how vendors measure up in the market, as well as against other vendors. The EMA Radar report also provides a detailed discussion of methodology and criteria, a high-level market segment overview, and a comprehensive analyst write-up on each vendor.
About EMA
Founded in 1996, Enterprise Management Associates (EMA) is a leading industry analyst firm that provides deep insight across the full spectrum of IT and data management technologies. EMA analysts leverage a unique combination of practical experience, insight into industry best practices, and in-depth knowledge of current and planned vendor solutions to help its clients achieve their goals. Learn more about EMA research, analysis, and consulting services for enterprise line of business users, IT professionals and IT vendors at http://www.enterprisemanagement.com or blogs.enterprisemanagement.com. You can also follow EMA on Twitter or on EMA on Facebook.
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